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THE APRIL ISSUE
OF GOLD IS HERE

Get ready to be informed and inspired by the latest issue of GOLD! From delving into female representation in the pharmaceutical industry to how advances in artificial intelligence are shaking up the sector, this issue reveals how pharma is evolving to better meet the needs of customers and patients.

April 2023

Featuring insight from industry experts, this issue of GOLD reflects on pharma’s ambition to improve its approach to diversity, equity and inclusion.

 

Topics include: 

  • How to create employee resource groups

  • Bringing creativity into campaigns

  • Personalised medicine

  • Social listening

  • An insightful conversation with Christi Shaw, former CEO, Kite Pharma

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February 2023

Featuring insight from industry experts, this issue of GOLD reflects on pharma’s ambition to transform itself in the coming year and beyond, including insights from the NEXT Pharma Summit’s NEXT Normal event.

 Topics include:  

  • Removing bias from AI

  • Digital key opinion leaders

  • Generational differences in HCP conversations 

  • Neurological breakthroughs

  • A revealing conversation with Mina Makar, Senior Vice President, Global Cardiovascular, Renal and Metabolism, AstraZeneca

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December 2022 

Featuring insight from industry experts, this issue of GOLD reflects on the key issues the industry has faced in 2022, including insights from Reuters Pharma 2022 and FT Live’s Global Pharma and Biotech Summit.

 

Topics include: 

  • Health equity for transgender patients

  • Real-world data in rare diseases 

  • Generics and biosimilars  

  • An insightful conversation with John Wahba, Medical Head of the Global Digital Hub, GSK

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The GOLD archive

Click the navigation arrows to scroll through each of GOLD's past issues. Click on a cover to read the issue and download.

YOU MIGHT ALSO LIKE.. 

Opinion

My journey with diversity, equity and inclusion
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Roche’s Davidek Herron offers his thoughts on the state of diversity, equity and inclusion in the pharmaceutical industry. 

Marketing

Behind the hype of ChatGPT
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ChatGPT has huge potential to streamline tedious tasks for pharma teams, but should the industry adopt it into marketing models amid fears of misinformation?

Medical Affairs

Mapping a path to personalised medicine
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Despite continued advances in personalised medicine, more needs to be done to encourage policymakers and payers to support these life-changing initiatives. 

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